Xingkeduo Salon

Idenity

Xingkeduo is a modern hair salon brand with over 90 stores across mainland China.

I developed the concept and design of Xingkeduo logotypes and VI system. The logomark is designed in the shape of a star because the word “Xing” means “Star” in chinese.

This project was completed with design firm Continuum Shanghai and interior design studio MHPD

Visit Xinkeduo’s website here.




(Photo credit: Xingkeduo)



(Photo credit: Xingkeduo)





(Photo credit: Xingkeduo)

Online materials designed by Xingkeduo inhouse design team based on the VI system we developed.




(Design credit: Xingkeduo)